Who we are

The Project Protect initiative is a project of the Tides Center. For more than a decade, we have worked with The United Nations Population Fund to create harm-reduction campaigns and decrease viral transmission within the community.


Now, we are launching another strategic initiative with the expertise of our staff from our parent organization, The Condom Project.

The Condom Project (TCP) was established by a group of AIDS educators, activists and artists who are committed to direct action. We have worked for more than a decade in partnership with The United Nations Populations Fund as well as several non profit and for profit entities. Our work is international primarily in Africa. We create programs to de-stigmatize condoms among all people and to increase their use among sexually active individuals. We work in collaboration with The United Nations to create dialog about why and how to use condoms, and communicate concise, clear, and useful information about their effectiveness. UNFPA and The Condom Project (TCP) have carried out a wide variety of innovative and unique activities.

In order to break down barriers and myths about condom use, The Condom Project works with local organizations and local coordinators who use art, performance, and educational programs to effectively bring its message to infected, affected, and at-risk populations. The Condom Project uses non-traditional approaches to bring the message of condom and protection to hundreds of thousands of people providing accurate and life-saving information about condoms and their effectiveness. TCP crosses religious, cultural, and societal barriers reaching men and women of all ages who belong to cultures which are either socially intolerant of condoms, or confused and poorly educated about their supreme effectiveness to prevent HIV/AIDS by introducing the condom through an art project.

Since 1976, The Tides Center has scaled more than 1400 social ventures, fueled social change in 120+ countries, and mobilized over $3 billion for impact. The Tides Center provides us with comprehensive fiscal sponsorship and nonprofit management services that have allowed us to create the Project Protect face mask program quickly and efficiently, and with less risk. The Tides Center provides our financial systems, and nonprofit management backed by experienced team members who share our values.

The newly formed Coronavirus Project Protect facilitates the manufacture and distribution of quality FDA-approved disposable face masks that are sponsored by partnering donors or companies that want to make face masks available to their target recipients. The world truly is coming together in the fight against the transmission of Coronavirus, and we are grateful to have you as part of the solution. Feel free to contact us directly with any questions or concerns. Until then, be well.